Colombian CRM’s that can help you with your business


As we have mentioned in previous articles, a CRM is a highly useful tool for customer service and, above all, for closing sales. That is precisely why today we want to show you a top 3 of Colombian CRMs and everything we found out about them.

Don’t worry! If you are not sure whether you need a CRM in your company, we leave you this article to find out for yourself, and a video where, with various arguments, we give you some points that will help you decide if you need a CRM for your business.


Now, let’s get started…

1. B2Chat

B2Chat is a platform that helps your company provide support and attention to your customers through 5 different channels: Live Chat, Facebook, Instagram, WhatsApp, and Telegram.

Some advantages of this platform are:

  • You can view the messages from your sales channels in one place, so responding to them will be easier.
  • It allows you to access sales statistics.
  • It helps you optimize your customer service by making BOTS available to you.
  • However, not everything is as good as it seems; it also has some disadvantages, such as:
  • The bots are preset; you can’t customize them.
  • The interface is not user-friendly.
  • It doesn’t have an app to use on mobile devices.
  • B2Chat


2. AtomChat

Atom is a Colombian chatbot that allows you to interact with your customers through automated responses. It also allows you to make transfers via WhatsApp, as well as follow up on your leads and prospects.

Some advantages of AtomChat:

  • The platform offers you message templates and campaigns.
  • It provides you with real-time customer reports.
  • Its interface is user-friendly, making the platform very easy to use.
  • Disadvantages of AtomChat:
  • Users cannot use some of the regular WhatsApp functions.
  • Users do not have tutorials to learn in-depth about the functionalities.
  • Atomchat


3. Keybe

Keybe is a CRM that, like all the previous ones, integrates all the digital channels of your company and helps you provide personalized attention to your customers and automate all your sales and marketing tasks. How cool!

Some benefits of this platform:

  • You can carry out email marketing.
  • You can segment your market.
  • You can evaluate your prospects.
  • Plus, it has a chatbot that allows you to improve your response times.
  • Through the platform, you can send budgets and offers to your customers.


FUN FACT: J Balvin is their client. EVEN AN ARTIST USES A CRM TO KEEP HIS FANS AND CLIENTS! Here you can read a bit more about what happens if you send him a message. We must acknowledge that it is a great marketing strategy.

4. BONUS: Leadsales

We are a CRM that is not precisely Colombian, but Mexican, and even though we don’t eat bandeja paisa or listen to vallenato that often, we can help you organize your chats in columns so that you don’t lose any leads in the endless list of conversations on your social networks. In addition, we manage your customers through fully customizable sales funnels so that you can identify your prospects and leads by the sales stage they are in. For example: suppliers, customers, interested parties, followers, etc…



  • We offer customizable sales funnels according to your company’s needs.
  • We have the option to schedule messages and send them automatically at the time you program.
  • You can add notes to conversations to provide context to your team, as it is a multi-agent platform.
  • Also, our interface is completely user-friendly, so it’s easy to use, and if you don’t understand, don’t worry, our support team can help you without any problems.

In this article, you can read more information about what Leadsales is.

Now that you are well informed about the services of these CRMs and what sets them apart, evaluate your options and identify the one that best suits your needs.

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